WHAT IS BANDIT BURGER?

I was contracted to create a brand and mascot for a new food truck hoping to launch in 2021. The initial pitch was to create a lovable and recognizable character that would feel at home in the parlor windows of a 1950's burger shack, as well as a mark you might find appealing on street wear in 2021.

WHAT DID I DO?

Creating the Bandit Bunny was my first task with the Bandit Burger brand. After we had his design locked in it was easy to lean into further branding with concepts for truck wraps, custom collateral like bags and wrappers, as well as stickers, shirts and alternative brand marks.